Retail

A strong network of own branded retail stores across CEE

Retail plays an important part for us in acquiring new customers and retaining the current ones. In our 364 retail stores of different sizes (from 25 to 500 m2) across Central and Eastern Europe customers have opportunity to see, touch, feel and try our products, compare and evaluate them, get professional advice from trained sales personnel and purchase products on site – without having to wait or pay for the delivery.

Quality service & credible sales personnel

We work hard to ensure the shopping process is always comfortable and enjoyable for our customers. We focus on quality service and enhancing customer's in-store experience. With regular trainings we make sure our sales personnel is equipped with the right knowledge to help customers and to fully use each and every interaction to cross- and up-sell our products.

Friendly service from our sales personnel ready to assist our customers, fully stocked shelves and homely experience through merchandising & ambience – this is what our branded retail stores are all about.

Top Shop, Dormeo and Dormeo Home retail stores

We operate with 3 different branded store formats: Top Shop stores as umbrella for our brands and products. Dormeo stores, offering high quality sleeping solutions and home products. Mattresses, toppers, pillows, duvets, beddings, living room products and bathroom accessories – for everyone and every taste. Dormeo Home stores, where you can find products which make your home warm and cozy.

Expanding our network of retail stores

We are constantly looking to expand our retail store network in order to be present wherever our customers are and to enable all our buyers to see, touch and test our products before they decide to buy. If you are an owner of the property suitable for our retail store (100-200 m2) on great location in one of the major cities in Central and Eastern Europe please contact us – we are open to make business with you.

350+

RETAIL STORES ACROSS CENTRAL AND EASTERN EUROPE

3

DIFFERENT FORMATS OF BRANDED RETAIL STORES